GTM engineering for B2B — taking 2 new clients this quarter

AnaqVisual — Signal-based outbound, built & run for you.

Most companies don't have a leads problem. They have a signal problem. They email everyone instead of the 3% who are buying right now. AnaqVisual builds the GTM engine that finds that 3%: Clay-built lists off real buying signals, cold email that lands in the inbox, and an AI agent that calls business lines to confirm the right contact and book the meeting. Done for you, measured in meetings.

Richmond, TX · partner@anaqvisual.com · Reply within 4 business hours
$0K+
Earned on Upwork — verified
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Clients served
Top Rated+
Upwork Top Rated Plus · 100% Job Success
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Sending domains under management
01 — Sound familiar?

Most outbound fails before
the first email sends.

Volume isn't the problem. The list is. Outbound works when you're reaching the small slice of companies that are already in motion, and it fails quietly when you're not.

The problem
  • ✗Lists pulled from a database export: no signal, no timing, no reason to reply.
  • ✗Emails landing in spam because domains were never warmed or authenticated.
  • ✗Replies sitting for days because nobody owns the follow-up.
  • ✗An SDR hire: $90K+ loaded, six months to ramp, gone in eighteen.
  • ✗A pile of tools, Clay, Apollo, Instantly, and no one who has wired them into a system.
The fix — a system, not more effort
  • ✓Lists built in Clay off real buying signals: hiring, funding, tech installs, job changes.
  • ✓Dedicated domains, authenticated, warmed. Your mail lands in primary.
  • ✓Sequences written for replies, not opens, with every reply handled same day.
  • ✓An AI agent that calls business lines to confirm the contact, get past the front desk, and book.
  • ✓Every lead and meeting routed into your CRM with a weekly scorecard you can read in 60 seconds.
02 — What we build

Everything an SDR team does,
wired into one engine.

Seven moving parts, built once and run for you. Each one is a hire you'd otherwise make, train, and manage.

01 — Signals

Signal layer

We define who to target and why now: funding, hiring, tech installs, job changes, expansion. Then we score every account on it.

ClayIntent data
02 — Lists

Target lists

Apollo sourcing plus Clay enrichment waterfalls: verified emails, direct business lines, and the personalization variables that make every message feel 1:1. How we build lists →

ApolloClayVerification
03 — Infra

Email infrastructure

Dedicated sending domains, SPF, DKIM and DMARC, inbox warm-up, and deliverability monitoring, built so you land in the inbox, not spam. Infrastructure details →

InstantlyGoogle / M365
04 — Copy

Sequence writing

Three-to-five step sequences written and tested for replies, not the generic templates everyone else sends.

Clay variablesA/B
06 — CRM

CRM routing + scorecard

Every lead, reply, and meeting logged in your CRM, with a weekly scorecard: sent, replied, interested, booked, held. CRM automation →

HubSpotSalesforceGHL
07 — Optimize

Ongoing optimization

Monthly testing of signals, segments, and copy so the engine gets sharper every month instead of going stale.

Weekly reportMonthly review
Built with

Your stack, or ours

You own every account and domain. If you already run Clay, Apollo, or Instantly, we build inside your workspace and hand it off documented.

n8nLoom handoff
Deliverable

Booked, qualified meetings

Not activity. Not "touches." Decision-makers on your calendar who match the ICP we agreed on. It is the only number we're judged on.

03 — How it works

From signal to
booked in five moves.

Build and warm-up take the first two to three weeks. From there, meetings start landing and the system compounds.

Two to three weeks to live Domains warm while the signal engine and copy are built, so nothing waits on anything else.
01

Define ICP & signals

Who you sell to, what a good meeting looks like, and which buying signals mean "now."

ICP · Signals · Reply criteria
02

Build the signal engine

Clay tables that pull, enrich, score, and refresh your target accounts automatically.

Clay · Apollo · Scoring
03

Lock in deliverability

New domains, full DNS, inbox warm-up. Your mail lands in primary from day one.

Domains · DNS · Warm-up
04

Launch email + calls

Sequences go live; the AI agent starts dialing business lines to confirm and book.

Copy · Launch · AI agent
05

Scorecard & optimize

Weekly numbers, monthly testing, month-3 ROI review. The engine gets sharper, not stale.

Report · Test · Scale
04 — Who it's for

Built for B2B companies with
real deal sizes and no SDR team.

We work in two lanes. Same engine, tuned to how each buyer is actually reached.

Lane 01

B2B SaaS & AI companies

Seed to Series B. You've got product and a few customers; you don't have a GTM engine or the SDR headcount to build one. We build the first repeatable pipeline, signal-based, so your first 50 meetings are with companies already in motion.

  • ✓Hiring, funding, and tech-install signals in Clay
  • ✓Founder-led copy that sounds like you, not a template
  • ✓Routed into HubSpot or Salesforce, ready for your AE
Lane 02

B2B service companies

MSPs, IT and telecom, staffing, office services: anyone whose buyer answers a business phone. This is where the AI calling layer earns its keep, confirming the decision-maker, learning who they use today, and booking at a scale no human dialer matches.

  • ✓Email + AI calls to company main lines, both channels
  • ✓Verification campaigns: confirm facts a buyer will pay for
  • ✓Compliant by design: business lines only, disclosed, logged

✓ Best fit

Deal size of $10K+, a market of thousands of accounts, and no internal SDR function. If one closed deal pays for months of the system, this is built for you.

✗ Not a fit

Selling to consumers, deal sizes under $5K, or a market so small we'd burn through it in a month. We'll tell you on the call. No pitch, no fluff.
05 — Pricing

Two ways in.
One engine.

Start with an audit and build, or hand us the whole department. Every engagement is scoped on a strategy call, never bought off a shelf.

Entry — one-time

GTM Audit + Infrastructure Build

A teardown of what you're running now, then the foundation built right, with one campaign live before we're done.

$2,500one-time · delivered in 2 weeks
  • ✓Audit of your current lists, copy, domains, and deliverability
  • ✓Sending domains, mailboxes, DNS, and warm-up configured
  • ✓Clay workspace built with your ICP and first signal table
  • ✓One campaign written and launched
  • ✓Loom walkthrough. You own everything
Start with the audit→
Client add-on Database Reactivation. Already a client? We'll revive the dead leads in your CRM in month one, email and SMS nurture into booked appointments, at $150 per held appointment. No-shows replaced. How it works →
06 — Results

Judged on meetings,
not motion.

Figures from AnaqVisual client campaigns. Every quote below is a verbatim Upwork review. Hover any card to pause and read.

32Qualified meetings booked in 60 days for one client
4.7%Reply rate on a B2B SaaS campaign (industry average ~1–2%)
$0Internal SDR headcount. The whole department runs on our side
★★★★★
Adam was fantastic to work with. He played a key role in helping me generate leads and was incredibly helpful during a tradeshow in Boston. He was professional, proactive, and…
B2B Sales Representative · Boston
★★★★★
Adam went above and beyond with communication and hitting our goal timeline deadline for taking about 40,000 contacts in our list and scrubbing them, cleaning them, re-merging them, and organizing…
Email List Cleanup · GoHighLevel / 16k contacts
★★★★★
Adam works hard to understand your needs and delivers first-class solutions. Highly recommend working with Adam. He is a true professional.
Clari / Groove Consultant
★★★★★
Adam built an awesome campaign and went above and beyond helping me understand the process and maximize the work. Highly recommend!
Personalized Cold Email · Apollo & Clay
★★★★★
Adam has been an exceptional collaborator whose work consistently exceeds expectations. His work is outstanding, marked by precision, reliability, and a proactive self-starting approach that ensures steady progress without supervision…
Account Executive & Business Development
★★★★★
Adam was excellent. He delivered the outcomes we were looking for, and went above and beyond. I would highly recommend Adam to anyone.
Outreach Full Build · Apollo | Clay
★★★★★
Adam is easy to work with and super transparent. Highly recommended.
Lead Generation via Cold Email
★★★★★
Adam was very helpful in our lead generation efforts — delivered much more than expected, worked quick, helped setup our HubSpot CRM & provided great communication throughout the entire process…
B2B Lead Generation
★★★★★
Adam has been a huge help to our team at G&H. He's proactive, reliable, and sharp with both strategy and execution, especially around outbound/lead gen workflows, CRM process, and follow-up…
Account Executive & Business Development · G&H
★★★★★
Adam is excellent to work with and consistently brings innovative ideas to the table. He is highly flexible, receptive to feedback, and quick to incorporate input in a thoughtful and…
Lead Generation
★★★★★
Adam has been an exceptionally reliable and proactive partner since early 2025. He played a key role in supporting our sales outreach campaigns to grow our HubSpot agency, skillfully managing…
Account Executive & Sales Strategy
★★★★★
Adam has been great — went above and beyond when helping us. Very knowledgeable and helped us build up on the initial idea we had. We'll happily work with him…
Apollo Outbound Process Support
★★★★★
Adam was fantastic to work with! He's highly independent and very responsible. We worked together for the entire quarter, during which he handled all cold calling. If you provide him…
Cold Caller · AI Startup Appointment Setting
★★★★★ 4.9
Adam was fantastic in all areas of the job! Professional, responsive, on point and a problem solver! I will 100% work with Adam again. Great asset to the business.
Business Development Manager
★★★★★
Adam is a great guy with great skills. He would be a wonderful addition to your team.
Sales · B2B to Builders · Cold Calls & Emails
★★★★★
Great work! Would work with Adam again in the future.
Instantly.ai Account Manager
★★★★★
Thanks again Adam for your work in our efforts to spread the word about SoftNAS and Buurst. We appreciated your efforts in calling the leads from the lists we supplied…
SDR · Sales Prospecting / Lead Gen
★★★★★
Best cold caller I've come across. Would highly recommend and look forward to working with Adam in the future.
Mapsheet · Outbound Sales Rep
★★★★★
Adam is highly professional, dedicated, and a pleasure to work with. He was like an extension of our team, proactively problem solving and brainstorming, which is what we wanted. I…
SDR · SaaS Startup
★★★★★
Great work ethic and interpersonal skills. Adam helped booked a great # of qualifying leads. I highly recommend that you use his service if you are looking for a reliable…
SDR
★★★★★
Adam is awesome! Extremely professional sales person — would highly recommend working with him.
Appointment Setter · USA
★★★★★
Adam was great to work with. I will be using him again in the future!
Cold Calling Expert
★ View the Upwork profile↗ Top Rated Plus · $300K+ earned · 83+ clients
Adam Alvarez, founder of AnaqVisual
Adam Alvarez
Founder & GTM engineer
★ View Upwork Profile ↗
07 — Who you're working with

Not an agency.
A GTM engineer.

I'm Adam, and I run AnaqVisual personally. Every system I build, every campaign I launch, every client I work with gets my direct attention. Nothing gets handed off to juniors.

I've built outbound for 83+ companies, SaaS startups, service firms, and agencies, wiring Clay, email infrastructure, AI calling, and CRMs into engines that book meetings. My Upwork profile has the reviews to back it up.

$300K+Earned on Upwork
83+Clients served
Top Rated+100% Job Success
Olga, operations and client success at AnaqVisual
Olga
Operations & client success
Keeps every engagement running smoothly behind the scenes.
08 — Ready to build?

Send your offer.
Get the plan.

Tell me what you sell and who you sell it to. I'll come back with a clear breakdown of exactly what your outbound engine needs: which signals, which channels, and what it would take to get your first 20 meetings. No pitch, no fluff.

No commitment. No spam. Just a straight answer on what your outbound engine needs.

09 — Get in touch

Book a free
strategy call.

What happens on the call?

We spend 20 minutes on your offer, your buyer, and what you've tried. You leave with a clear picture of what your outbound engine needs, whether we work together or not.

⏱

Response time

Within 4 business hours
Book directly on my calendar→
No commitment. I'll respond within 4 business hours.